Everything in life has a synchronicity to it-a flow. And the one part of our body that can have the greatest impact on keeping us "going with the flow" is our back. Ironically, it's also the most neglected. A bad back not only keeps us from being active, it can affect our jobs, relationships and overall happiness. So let's do something about it. Thankfully, it doesn't take much BackJoy products are designed to effortlessly give your back daily tune-ups. The BackJoy team is dedicated to helping the world live without back pain. So when life beckons, you can live it. Our team consists of 20 passionate team members that reside in beautiful Boulder, Colorade.